New ERA in association with Business Development Association (BDA)/Nepal (P.) Ltd. and Garcia and Associates, USA carried out Public Relations Consulting Services (PRCS) as a component of the Melamchi Water Supply Project (MWSP), for the Melamchi Water Supply Development Board. The project lasted from 2004 to 2009. This project is the most viable long-term alternative to ease the chronic water shortage situation in the Kathmandu Valley. The project was designed to divert about 170 million liters per day (MLD) of fresh water to the Kathmandu Valley from the Melamchi River in Sindhupalchok district. Augmenting this supply by approximately another 170 MLD each from the Yangri and Larke rivers, which lie in the upstream proximity of the Melamchi have also been investigated as future supply sources. The broad objective of PRCS was to create an enabling environment for the successful design and execution of the MWSP. The project undertook effective strategies towards building general awareness among the stakeholders so as to provide a conducive atmosphere for the completion and smooth running of the MWSP.
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